Making money from Facebook is much easier than any other ways. That’s my opinion. Why did I say this?
We all know that Facebook is the largest social media in the world with 2.7 billion users. You will not find such a huge number of users on any other platform. People of all ages and all countries use Facebook.
This significant number of user is also a big marketplace for you. Because every person is a potential customer. If you can use this marketplace then you can definitely make money from Facebook.
If you notice you can see every company has a Facebook page. They are promoting their products through this page. Small and medium businesses are also increasing the sales of their products through Facebook pages and groups. Affiliate marketers are selling their affiliate products on Facebook. That means, if you know the business strategies, then it is piece of cake for you to make money from Facebook.
11 Ways to Make Money from Facebook
1. Make money by selling products
Facebook is a huge marketplace. Using this most popular social media you can easily convey valuable information about your product, service or brand to your target customers. That’s why you need a lot of friends and followers. The more friends and followers you have, the more your business will grow. Since Facebook organic reach is decreasing day by day, you can boost your posts to reach more customers. You can reach 2-3 thousand people by spending only $10.
2. Facebook Marketplace
Many of us know about Freelance Marketplace but how many people know about Facebook Marketplace? Facebook Marketplace is a platform where buyers and sellers can buy and sell products among themselves.
I think this is a great opportunity for traders. Merchants can use this marketplace for free. You can sell different category items including Vehicles, property rentals, apparel, electronics, entertainment, garden and outdoor.
In order to sell something in this marketplace, you must first click on the Marketplace option. Then click on create new listing Option. After clicking here, a page will appear. From there, you have to select the listing type. Then on the next page you will create a listing by mentioning the product title, picture, price, condition, category, description, location etc. Once the listing is published, it can be boosted. If someone wants to hide it from his friends then he can do it.
3. Utilize Buy and Sell Groups to make money on Facebook
I have discussed above how to sell products using Facebook Marketplace. In addition to the Facebook Marketplace, you can earn money by selling products through buying and selling groups. To do this you need to join a buying and selling group. After joining the group, you have to create post following the rules of the group.
You have to mention everything of your product including price, description and condition so that customers are able to know detail. If customers comment on your post, you need to respond.
Again you can open a buy and sell group yourself if you want. But to build a sustainable group you have to invest a lot of time behind it. You need to organize various events to increase users engagement. The biggest advantage of having your own group is that you can post there whenever you want. Since you are a admin so you don’t need admin approval.
How do I create a Facebook group?
- Click in the top right of Facebook and select Group.
- Then enter the name of your group on the page that will come.
- Select the “Privacy” option. There you will find two options, one is public and the other is private. If you select public, everyone can see the group’s activities, and if you select private, no one but group members can see the group’s activities.
- Add members to your group.
- This is optional. You can invite friends from your friends list.
- At the end you need to click on the “create” option.
4. Selling services
Through Facebook, you can earn money by providing different types of services to your customers. There are many people I know who are selling their services by opening groups or pages on Facebook.
Suppose you are a finance expert. Then open a page or group. There you continue to post finance related contents. Occasionally boost your post to reach more customers.
You can provide tutor service through Facebook. As far as I know, many people are now teaching students by opening groups on Facebook. Especially in this Covid-19 epidemic, students are not able to go to school. Online education is now their only hope. Taking advantage of this opportunity, many have now started teaching on Facebook. Enrolled students are paying for this. In this way, many people are earning from home.
You can provide customer service through Facebook. At present almost all the companies are serving the customers through their own pages. You can also provide customer service of your organization through Facebook page.
5. Monetise content on Facebook
Once upon a time Facebook only made money on their own, they didn’t share their revenue. But in order to increase their competitiveness they decided to share their revenue with the publishers. This encourages publishers to publish more content on Facebook.
According to Facebook business page, there are four ways to monetise content on Facebook.
- In-stream ads
- Fan subscriptions
- Branded Content
- Subscription groups
The most popular way to earn money from Facebook is In-stream ads. In-stream ads will help you earn money from Facebook. This will arrange a small Ad break (in the form of pre-roll, mid-roll, and image ads) in your published videos. Facebook will advertise on that break. Facebook can place the ad at the beginning or end of your video if they wish. Again, you can manage ad placements for your content. How much you can earn depends on your video views and advertisers.
If you want to get the benefit of this service of Facebook, you have to fulfill some conditions:
- You must have a page.
- Must have at least 10,000 followers of your page.
- The video you post must be at least 3 minutes long.
- In the last 60 days, your video must have at least 30,000 views.
Note: You will post the same video on Facebook and Twitter.
How Much Facebook pays per 1000 impressions (CPM)?
Many of those who want to make money from Facebook videos are interested in this issue. I think it’s good to have such interest. The more you know, the more you gain.
In fact, it is difficult to say exactly how much you will earn for 1000 impressions. Some earn $3-$5 per 1000 ads impressions while others earn only $1-2 or less. Your income is more or less based on your location. If you are from any country in Asia, you will not get more than $1. On the other hand, if you are from Europe or US, you can earn $3-$5 dollars.
CPM means Cost per impression.
Impressions x Cost Per Impression / 1000 = Earning
Impression = 1000
Then your earning
1000 x $3 / 1000= $3
Fan subscriptions allow you to collect funds from your loyal fans. As rule of thumb Fans will pay you every month. Fan subscriptions are ranging from USD 0.99 to USD 99.99 per month.
You can identify your top fan by looking at the special badge provided by Facebook.
Fans will get exclusive content, personal interactions and merchandise discounts from you in return.
You can earn money from Facebook by publishing content according to the choice of business partners. You can publish branded content using the branded content tool and following the branded content policy.
Admins of subscription groups receive a monthly fee from their group members. In return the admins create various useful contents for the fans.
6. Make money as Facebook Influencer
As a Facebook Influencer you can earn in many ways. Companies pay Influencer to share their content. If you can contract with a few companies to publish their content, you can earn a very good amount of money every month.
But one thing you need to keep in mind is that you have to promote niche related products that you are working with. If you are an investment expert, you can promote products of banks and non-bank financial institutions. If you are a digital marketer then you can promote marketing related products.
7. Facebook Ads
Earlier organic reach on Facebook was very good. But as the days go the organic reach on Facebook is getting less and less. So Facebook ad is being considered as one of the effective tools to reach the customers.
With Facebook ads, you can increase the sales of your organization’s products up to several times. You can easily reach the right customer of your company through Facebook ads. The Facebook algorithm will display your ad in the timeline of target customers after setting up the ad campaign.
as a side hustle, You can earn through Facebook ads. This is one of the major ways to make money online. You can earn money with sponsored posts for other people or organizations. Since many people do not understand the system of advertising on Facebook, so they want to give the responsibility of ads to someone else.
You must create a page to set ads on Facebook. The procedure for creating a Facebook page is given below.
How to open a Facebook page?
- First you have to click on the “Page” option.
- Then click on the “Create New Page” option.
- Click on “Create Page” specifying the name, category, description of the page.
8. Join contest
You can often see on Facebook that different institution organize competitions. Here Facebook users are asked to do different tasks. For example: posting beautiful pictures of users, commenting on their posts and sharing etc. Participants are then given prizes depending on their performance. This way you can earn a very small amount.
9. Earn Money from Facebook by Affiliate Marketing
If you know about digital marketing then you should have an idea about affiliate marketing. Affiliate marketing is about getting commissions by selling the products of another company. Commission is not fixed. Some companies pay more commission and some pay less.
Many of us think affiliate marketing is not possible without blogs. I would say you forget this idea from today. With Facebook you can easily promote your affiliate product to the customer.
You can create a page to promote your affiliate product.
Publish content at regular intervals to make the page popular. Make some offer to increase customer engagement. For example, if someone buys an affiliate product using your link, they will get a discount.
There are many groups on Facebook to promote affiliate products. You can join those groups. Group posts organic reach is more than pages. So if you promote affiliate products in the group, your benefits will be more.
10. Make money from Facebook group
The most effective way to make money from Facebook is to set up a group. If someone can popularize a group on Facebook, he can make a lot of money using that group.
I know many Facebook admins who are making thousands of dollars by selling services through their Facebook groups.
How can you popularize your group? You have to apply some techniques to make popular of your group. Assign some admins or moderator to make the Facebook group active and popular.Why do you assign them?
Because if you want to keep a group active alone, that group will not be very popular. Establishing a group requires a lot of contents so that the members of the group can active in the group. If members observe that there are no posts in the group or very few posts then their interest will gradually decline. Once you see the organic reach of the group’s post will be absolutely reduced. Many members will leave the group.
11. Drive More Traffic To Your Blog
Here you can see that Facebook plays a vital role in driving traffic to the blog. Lifestyle, local events, entertainment, US politics, education and research – these blogs account for more than 50 percent of the traffic from Facebook.
Technology, sports, business finance and job related blogs get less than 50 percent traffic from Facebook. So you can realize that Facebook is a very influential medium to generate traffic to the blog.
Bloggers can only make good money if they get a lot of visitors to the blog. Lots of traffic means lots of revenue. When your blog gets a plenty of traffic, the brand value of your blog will augment a lot.
Advertisers will be encouraged to advertise on your blog. The sales volume of your affiliate products will boost. If you use AdSense, the amount of revenue from AdSense will amplify. Your PDF and course sales will enhance. The sales volume of your own product will soar. In general, traffic is the main weapon to increase your income. And Facebook provides that weapon.